We are  looking for a Marketing Web Developer who is experienced in applying their expertise in front-end technologies to develop and support enterprise-class A/B and complex multivariate testing (MVT) for our business stakeholders. The candidate must have experience working in structured environments following defined development methodologies, including client/server and multi-tiered design and development. 

 

This position is an integral part of the Engineering team. The Marketing Web Developer will be challenged to utilize all available front-end technologies (HTML, JavaScript, CSS) to support development, implementation, and analysis of marketing-driven testing campaigns using tools like Optimost, Optimizely, Adobe Target, and Maxymiser. 

 

Leveraging a thorough knowledge of HTML/CSS, MVC frameworks, OOP techniques, and knowledge of JavaScript/DOM and JavaScript frameworks (jQuery, Prototype, Dojo, Ext, etc.), Marketing Web Developers at our work in a collaborative environment to create technical solutions that support optimization and testing strategies of our business stakeholders .Approximately 50% of the developer's time will be focused on developing new pages to be A/B or MVT tested through the CRO program, and the remainder focused on optimizing the existing parts of our live website.

 

Responsibilities

• Ensure flawless design and execution of tests, based on hypotheses, success metrics, and business requirements put forth by the CRO team


• Perform complex html and CSS updates and greenfield development as needed


• Make recommendations to optimize online opportunities, strategizing all online options and solutions


• Work both independently and collaboratively to implement, monitor, and analyze advanced A/B and multivariate tests


• Proactively anticipate issues and develop solutions


• Identify successes, failures and trends across sites, and effectively communicate these findings to the organization


• Develop processes that enable the successful development of experiments


• Provide support and troubleshooting to ensure cross-functional business partners are clear as to their roles and responsibilities throughout the test process

• 2-4 years of experience focused on front-end web development


• 1-2 years of experience developing A/B and multivariate tests using industry tools such as HP Optimost, Optimizely, Adobe Target, etc. (Training for specific tools may be provided)


• Strong command of essential web technologies, including XHTML, CSS, JavaScript, JS Libraries, AJAX, JSON, DOM scripting, unobtrusive JavaScript, XML/XSLT, and W3C DOM methods and properties


• Basic understanding of conversion optimization principles as well as practices and web analytics solutions (Adobe Analytics, Google Analytics, etc.)


• Understanding of tableless page layout and positioning, browser behavior and compatibility, and cross-browser issues and solutions


• Ability to manipulate site content and functionality using client-side technologies


• Experience with Python development, ideally Django


• Some experience with SQL and databases


• Strong desire to apply technical development skills to innovative marketing solutions and products that make real impact on client businesses

• Exposure to source code management tools like CVS and SVN


• Exposure to Adobe Photoshop and other graphic-editing tools


• Experience with email template development using providers such as MailChimp, Iterable, Mailgun