About Me
- Corporate professional with 13+ years of experience in various domains
- Skilled in dashboard development and analytical visualization using Tableau (Simplilearn certified)
- Exemplary ability as Market and Competitive In...
- Exemplary ability as Market and Competitive Intelligence Analyst (Primary & Secondary Research)
- Expertise with report & dashboard creation and data extraction using Salesforce (Simplilearn certified)
- Competent in MS Excel, MS PowerPoint, Batchgeo & Excel Power Maps for creating maps, Google Analytics & AdWords
- Excellent at Relationship building, team management & mentoring
- United States B1 VISA approved till 2025
Skills
Data & Analytics
Web Development
Database
Development Tools
Others
Portfolio Projects
Company
Executive dashboard
Description
Project Lead:
- Setting up & tracking Executive dashboard from scratch providing the cabinet visibility to marketing performance updated on a regular cadence (Quarterly).
- It includes marketing pipeline report by Business Unit (BU), sales target & achieved, bookings by quarter, win rate, opps created by quarter, average days to win, high priority leads, sales activity, YTD BU bookings to goals, forecast etc
- Collecting the correct data from various team across the organization and from internal Salesforce database
- Cleaning of data & calculating what needed
- Monitoring my team, followup
- Going the project live
Skills
Data Warehousing Salesforce SQL TableauTools
Excel sheetsCompany
Project Management in Tableau
Description
- Connecting the data from Cube using Microsoft Analysis Services
- Creating reports and dashboards helping team understand Risk Analysis (future) in a project management
- Main focus: Time management, project deliverables analysis, time sheet management based on team & employee, cost analysis
- Review & Redesign after discussion with Management
Skills
Data Warehousing SQL TableauCompany
Competitor Analysis by software product implementation
Description
- Created a dashboard which includes competitor data
- Extracting data from HIMSS Analytics in excel and .csv, importing in tableau
- Dashboard included reports like: Top N competitor, Sales Profit by Customer segment, competitor by sales, Profit n sales of each competitor, Sales by state by product, monthly sales by region, swapping between monhly sales and profit etc
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Skills
TableauTools
Excel sheets TableauCompany
Event analysis of our company
Description
- Objective- To track large events in real time - pre event analysis & post event analysis
- Connecting Salesforce & excel data to Tableau, cleaning n working on registrant list
- Understanding how many new registrants, if repeatitive, how many opps turned in revenue, amount, which product, new clients by region and month, leads, etc.
Skills
Salesforce TableauTools
Excel sheets TableauCompany
Quarterly newsletter, Vantage Point
Description
Launched a Market and Competitive Intelligence Report-
- Bimonthly newsletter which provided actionable intelligence on key trends and uncertainities, monitor competitors important to our company and keep updated with what is going on in the marketplace
- Started from scratch with the idea what to include in the report which would benefit the Marketing & Sales team
- First few versions were in Word document and html, then gradually made it live in Salesforce which was on the fly easily available
- Used Salesforce chatter for updates
Skills
Data analytics SalesforceTools
Excel sheetsCompany
K
Description
Provide website statistics for product pages and guidance on keyword planning to help BU teams build relevant content
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MS OfficeTools
Google AnalyticsCompany
Keyword planning for website
Description
- Provide website statistics for product pages and guidance on keyword planning to help BU teams build relevant content
- Tracking social media & advertising
- Engage metrics from Google Analytics
- Adding Google Keyword Planner and Trends as a measure of success
- Created a Powerpoint of the analysis with their bid value using Google Adwords
Skills
MS OfficeTools
Google AnalyticsCompany
WIn/Loss Report in Salesforce & Tableau
Description
- Generated weekly ‘Win/Loss Report’ in Salesforce which provided significant visibility to product marketers, their cross –functional stakeholders, and other parts of marketing
- Created a Dashboard in Salesforce using various report types where I showcased - YTD closed opps, YTD Top 5 Loss reasons, YTD Top 5 WIn reasons, Top 10 Open Opss (above $100K) in various stages, Last 30 days closed opps etc
Skills
Salesforce TableauTools
TableauCompany
Heat maps using Batchgeo
Description
- Created client heat maps using Batchgeo and Power Map to support Sales & Marketing Team
- Analysing client's products by region and their detailed information
- Fetching the data from Salesforce
Skills
MS Office SalesforceTools
Google MapCompany
Tableau dashboards
Description
- Tableau dashboard - Competitor Analysis by software product implementations in US hospitals
- Tableau dashboard - Various Campaign Analysis for Marketing BUs
- Providing registrant pipeline analysis for ongoing strategic events using Pivot table
Skills
TableauTools
Tableau