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Working Expereince in Mobile App. Enterprise application, very good knoledge of User Expereince design, User Research, Information Architecture, User Journey, Persona creation, Prototype, wireframe desgin etc..... Show More
- Conducted the design research and the design-thinking workshop to understand As-is journey and provided the process for the To-be journey.
- Understood the business and created the end-to-end UX artifact’s.
- Conducted remote and workstation usability testing to understand the grey area of the application.
- Reduced the over all journey of the loan process by 80% for existing customer and 50% for new customer. (Calculation based on the time to complete an application)
- By reduced the over all journey it’s reduced the Turn Around Time (TAT) by 60% for the newly launched loan products.
- Created the low and high interaction design for multiple scenarios.
- Analyze the business requirement form different dimensions (SME, FDS, BRD) and created the entire UX requirements.
- Coordinating with product team & development team to abolish the gap.
- Handled the team of Graphic Designer & UI Developers.
- Created client official and micro web sites using latest design and UX methodologies.
- Changed the classic design to new material design approaches.
- Created multiple responsive websites.
- Improved the monthly growth rate by 15%, Increased page per view, Bounce rate reduced by approx. 20-25% per month.
- Improved the organic search, Improved user page journey flow. Users are now able to accomplish the task in very intuitive way.
- Information gathering from stakeholders to understand their business models and goals.
- Creating Low & High Fidelity wireframes, task analysis, producing finished screens and building working prototypes.
- Develop site maps, navigation models and storyboards for the products.
- Design User-friendly, aesthetic interfaces for web sites and web-based applications
- Perform A/B Testing to improve the product quality and to gain inside into visitor behavior.
- Understand existing business challenges and coming up with up innovative solutions.
- Introduce new technologies and emerging trends in user interfaces and user experience approach into the products.
- Create Questionnaire and one to one interaction with the Developer and the other users to take effective feedback and suggestions.
- Conducting usability testing during various phases of product development.
- Expert knowledge of the user interface design process and deliverables throughout the development lifecycle including requirements refinement, task flows, wire-frames, and working prototypes.
- Created the e-banking post login journey without any changing the core product.
- Conducted complete end-to-end usability testing for the company web & android app.
- Creating low & high fidelity wireframes, task analysis, producing finished screens for quick solution without twisting the existing flow.
- Handling the complete bank official website migration.
- Provided the solution for responsive, mobile & tablet issues
- Coordinating with the stakeholder and vendor to abolish the gap between the design and the development.
- Create the structure for micro site for banks internal uses.
- Coordinating with the stakeholder and Vendor to abolish the gap.