SEO Executive

Experience 2+ yrs
THE ROLE This position is looking for someone who has experience identifying new users and attracting them to our programs and services through a number of different marketing methods. The lead conversion experience from traffic is highly preferred and this person needs to have exceptional communication skills. As part of the Marketing team, you will be responsible for bringing in AAA+ customers to our website and landing pages through acquisition and retargeting channels. The person must have in-depth knowledge of content marketing, user behaviour, leads funnel and paid marketing channels. 
Essential Job Functions: · Lead paid acquisition and retargeting efforts across all platforms to achieve volume, quality and ROI goals · Analyze the performance of marketing campaigns with data and metrics and optimize accordingly. · Develop innovative solutions · Collaborate with other marketing team and Growth Managers to drive events focused on acquisition and engagement · Monitor user behaviour and provide regular reporting on results · Identify new prospects, platforms and optimization opportunities to drive campaign performance and leads to growth manager. · Daily, weekly and quarterly budget forecasting and reporting of results · Listen to Growth Managers and optimized the leads as per their feedback. Qualifications:
Graduate in Marketing, engineering, economics or other quantitative field Required Experience:
2+ years of experience in Social Media Marketing with in-depth knowledge of SEO, Social Media Marketing, Drip Marketing, Paid Marketing on Facebook and Google, Content Marketing
Knowledge, Skills, & Abilities:
Deep understanding of online and advertising space, including tracking tools, technical integrations and best practices
Exceptional analytics skills and experience working in a metrics-driven environment
Display, SEM, Facebook advertising experience a must
Outstanding creativity and drive; excellent written and oral communication skills; strong attention to details
Consistent track record of exceeding targets
A genuine interest in social, analytics, and advertising a must