About Me
- 5 years of experience in Business Intelligence and Analytics.
- Currently working with General Mills as Sr. Data Visualization Analyst for Consumer Goods (CPG/FMCG).
- Syndicated data literate and ability to club differen...
- Syndicated data literate and ability to club different data sets to identify insights. • Developed visualizations using Tableau and translates data insights into business decisions
- CPG |Syndicated Data - Nielsen | Data Visualization – Tableau | MS- Excel |Analytics
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Skills
Data & Analytics
Web Development
Others
Database
Positions
Portfolio Projects
Company
Onsite Project - General Mills World Headquarters, Minneapolis, USA
Description
General Mills Natural Organic BusinessOverview. Data: - AOD, SPINS, Nitro | Tool: - Tableau | Role: - Business Analyst cum Developer Objective of the project was to understand complete Natural Organic category health. Focus was to address important questions related to consumer, trends, volume, competition.
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TableauCompany
US Volume Drivers Dashboard
Description
Data: - Syndicated Nielsen Database | Tool: - Tableau | Role: - Business Analyst cum Developer
The objective of the project was to understand Business health and its drivers. It provides indepth understanding on measuring brand performance, Growth drivers (Baseline and Incremental Sales), Pricing, Distribution and Velocity, Promotion, Competitions. This project was one of the key projects which answers 80 % of questions – What, How, Why
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TableauTools
TableauCompany
Minimum Advertised Price (MAP) Tracker
Description
Data: - Syndicated Nielsen Data | Tool: - Tableau | Role: - Business Analyst cum Developer
Monitor Retailers pricing. To protect brand image by avoiding unseemly discounting, which lowers the value of the product in the customer’s eyes. It gives manufacturers a valuable yardstick for assessing price across retailers; and helps in tracking Average Price and when it drops below MAP.
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TableauTools
Tableau