Senthilkumar P.

Senthilkumar P.

Marketing Automation | Oracle Eloqua, Marketo & Salesforce | Marketo and Eloqua Certified, HTML/CSS

, India

Experience: 13 Years

Senthilkumar

Marketing Automation | Oracle Eloqua, Marketo & Salesforce | Marketo and Eloqua Certified, HTML/CSS

13 Years

Now you can Instantly Chat with Senthilkumar!

About Me

Marketing Automation | Oracle Eloqua, Marketo & Salesforce | Marketo and Eloqua Certified, HTML/CSS

...

Show More

Portfolio Projects

Elaqua - Project 01

Company

Elaqua - Project 01

Role

Project Manager (Team Lead)

Description

Role:  Team Lead

 

Tools:  Eloqua, Salesforce

 

Overview:

The Objective of the Nurture program is to promote various products and events conducted by Red Hat team using Eloqua campaigns.

Responsibilities:

  • Feasibility analysis of campaign requirements
  • Preparing Effort Estimation
  • Collecting the requirements from CSMs/Client and providing guidance to the team.
  • Assign task to the team members
  • Create and maintain standard operating procedures.
  • Develop and run UAT test cases.
  • Development of activity/ campaign
  • Analyze business requirements, KPIs and proposed solutions with Project Manager and implement the solution
  • Keep the track of request updated in the Wrike
  • Unit Testing
  • Review before it’s delivered to the CSMs/Client
  • Work with reporting of the campaign and provided to client on weekly basis.
  • Preparing Measurement Analysis sheet.
  • Set up a bi-weekly /weekly call with PM to discuss the account

Show More Show Less

Marketo and GTM

Company

Marketo and GTM

Description

Responsibilities:

  • Creating the Marketo Landing pages with Form.
  • Worked on Landing page scripts.
  • Worked on list uploads
  • Creating responsive emails
  • Worked on segment creation
  • Campaign Creation

Creating Google tag and track the members based on the clicks and form submits

Show More Show Less

Marketo and Salesforce

Company

Marketo and Salesforce

Description

 

Overview:

Generating Marketing Qualified leads.

 

Responsibilities:

  • Analyze the project requirements
  • Worked on list uploads.
  • Creating Landing page templates with responsive.
  • Creating responsive emails
  • Worked on segment creation
  • Creating Landing page and Forms with progressive profiling.
  • Worked on smart campaign creation.
  • Creating Webinar Event campaigns
  • Sync the leads with CRM campaign.
  • Generating reports
  • Worked on lead scoring program
  • Worked on QBR reporting.

Show More Show Less

Marketo and Salesforce

Company

Marketo and Salesforce

Description

 

Overview:

Generating Marketing Qualified leads.

 

Responsibilities:

  • Analyze the project requirements
  • Worked on list uploads.
  • Creating Landing page templates with responsive.
  • Creating responsive emails
  • Worked on segment creation
  • Creating Landing page and Forms with progressive profiling.
  • Worked on smart campaign creation.
  • Creating Webinar Event campaigns
  • Sync the leads with CRM campaign.
  • Generating reports
  • Worked on lead scoring program
  • Worked on QBR reporting.

Show More Show Less