Phase 1 : Understanding the news mobile app system through research .

Conduct user surveys , stake holder interviews and desktop research.

Analysed competitors based on the features available for application

Phase 2

Deep understanding about the stakeholders of the product.

Research and discovered value exchange in the service.

Phase 3
Persona creation based on the research data.

Understand the pain points and needs of the end users.

Proposed value added opportunities for the application .

This project was for sta paul's international group - publisheers of religious books, CDs and DVDs for adults , teenagers and children to digitlize their sales and marketing.

Added with e-commerce platform they are in need of giving value added services to the users like daily bible reading suggestions , prayers , news , saints of the day and multi language bible as part of the mobile app and website.

The goal of the website and apps is to provide an integrated solution for digital transition of the st. paul community market place by applying latest trends , technology and the optimal user experience.

This proejct was for redesigning the ipad application of businessline newspaper.

The project was about an online platform to show the live updates on global downtime analytics for the IT support.