JoSmartstore’s cutting edge AI solution creates on screen 3D avatar of customer wearing the selected dresses and accessories creating a trial room experience virtually. 3D models of products and accessories which the store sells are draped on to the 3D avatar of the customer displayed on screen. It enables consumers to checkout the selected products and accessory on their virtually created avatars. The customers avoid long queues, fitting challenges and the hassle of physically changing into multiple dresses. They can select items from the on screen menu and try on many dresses and accessories to their complete satisfaction without going back and forth.

Jo-Mart describes JoMart as "a new kind of store with no checkout required". That means, when you shop at JoMart, you'll never have to wait in line. The store works with a Jo-Mart application - you enter JoMart, take the products you want and, thanks to the app, just leave again.ds